EARLYMADE Cedofeita SS20 SPRING SUMMER COLLECTION 2020 includes items by ALBAM, ANECDOTE, ATELIER PIINO, ATP ALL TOMOROW'S PARTIES, CDLP, EARLYMADE CEDOFEITA, ESCUYER, FOLK CLOTHING, LE MONT ST. MICHEL, ORATE OFFICINE, OUTLAND, PROPERTY OF, STUTTERNHEIM, SUNSPELL, SIDNEY BROWN, THE GOOD PEOPLE, YOU MUST CREATE, YOGI FOOTWEAR alongside with selected pieces by ARMANDO CABRAL, MAISON KITSUNÉ, LES EXPATRIÈS and prototypes of the SECONDARY SYSTEM by STUDIO CORKINHO
An underlying criteria orienting the curatorial criteria at EARLYMADE Cedofeita, namely in terms of labels and collections selection, would be a search for exclusivity, but also the strong contemporary and unique signature styles, the rework of tradition as an ethos, the attention to details, and ultimately, the close relation of these brands and products with Portugal, namely using Portuguese materials, know-how and/or local production in most cases, most of them somehow made worldwildely here, in Portugal.
Beyond brands and seasonal collections, we buy clothes that will last longer than the trends. Thus, in each biannual EARLYMADE seasonal selection, SS Spring-Summer and AW Autumn-Winter collections, you will always find a mix and match of 'collectibles' from older collections that continue to stand the test of time. The motto is simple: Buy less. Buy Better. Wear it out. Be older. Buy clothes today that you will want to wear tomorrow or in a decade. If it still works, wear it and match new and old pieces.
OLD IS THE NEW NEW.
INTRODUCING ATELIER PIINO (PT) Handcrafted in Portugal
Everything started with a childhood memory of me making handstands (pino in Portuguese) on the sand while spending long days at “Falésia” beach in Algarve. This memory has come back to me many times in my life and always puts a smile on my face. At the beginning of 2019, after many years living far from my home country Portugal, me and my family decided to settle in Portugal. The moment we arrived I knew I wanted to do a personal project, thought, designed and produced by me. I wanted to make colorful, playful but still refined and delicate jewelry. I wanted to do it by hand, learn with the process and create a space for collaborations and positive energy. When I needed to think of a name that could mean all that and more, atelier piino came to my mind. Piino is a colorful, playful but still refined and delicate jewelry collection. The pieces are made with polymer clay and 925 silver 24k gold plated studs. It is inspired by memories of pure joy under the Portuguese sun and wants to inspire people to enjoy what is best in life and be proud of their uniqueness. Each piece is designed and handmade by Rita Botelho and no two pieces are ever the same.